As more companies are realizing the value of content marketing and blogging, they are also realizing the benefit of having a full-time content manager on staff. Content managers can not only write and edit content; but develop the strategies and processes involved in a full-fledged content marketing plan.
Because many companies aren't quite familiar with the tasks and overall nature of a content manager role, I've recently written a blog post outlining the top 5 skills that companies should loo…
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Posted on December 18, 2008 at 1:08pm — 4 Comments
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